Selling tickets nowadays can be tough with prices going up and people being picky about where they spend money. They often decide at the last minute, and there's a lot of competition. So, if you’re looking for fresh approaches to secure more sales, look no further.

Here Are 5 Creative Ways To Boost Your Event Ticket Sales

1. Try New Ways To Tell People About The Event

When organizing an event, there is always this temptation to stay glued to the old ways of doing things. Why sticking to email blasts when you can be aggressive with promotion of your event on Instagram using different content strategy tactics and most especially video contents to appeal to the sensibilities of people to buy ticket for your event.  This is what the likes of Bovi, Basket Mouth and others do when they have their shows coming up.

2. Remind People Who Came For Previous Edition

As an event organizer you need to ride on the wave of your last event to make the forthcoming one even bigger and better.

Do not always forget to reach out to the people who attended the previous editions of your event. This is what you get as an event organizer using shows.NG, we have a messaging feature that allows you send messages to previous attendees of your events. You do not need to do the stress of gathering the data, we’ve done the work for you, just login to your dashboard and send message.

3. Get People To Bring Friends

Convincing people who already purchased tickets for your event to bring friends is another cool way of increasing the ticket sales of your event. Imagine telling someone who already bought ticket that he or she will be getting certain amount of commission if their friend bought ticket from your event through them.

On shows.NG we’ve made that pretty easy with our referral feature. Anyone who has bought ticket for your event using shows.NG has a unique referral link that they can send to someone else to register and purchase ticket for your event on our platform. If the person buys ticket, the one who referred makes money as commissions.

This way, you Will effortlessly get people to promote your event for you.

4. Activate Giveaways/Contests

In a bid to promote your event, try to create conversations about your event as much as possible on social media. One cool way to do that is to start a sharing contest on social media. Here’s what I mean.

On Facebook, you can put up a post about your event and ask people to share the post on their timeline to stand a chance of winning something from you.

On Instagram, you can ask people to share the post on their stories and tag you or you ask them to tag few friends to your event post and stand a chance to win

On X platform (formerly Twitter) you can play a game of repost too. The more reposts you get, the more your event gets visibility.

5. Don’t Forget About People Who Almost Bought Tickets

If someone checked out your event and make an attempt to buy ticket but abandon the process halfway, then there is need to remind such people to come back. Come to think of it, they could have been distracted by something while trying to buy ticket for your event.

So if you don’t remind them, they may never remember to buy the ticket again. Therefore, on shows.NG we have a feature that automatically send a reminder to someone who has attempted to buy event ticket but for whatever reason abandon the process. Our system sends them reminders everyday to come back and buy the ticket.

This is something you need as an organizer and this is why you should consider shows.NG as a platform to use for your event at all times.